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Best EDS Markets for Sign Shops

Spotlight  Sign shops don’t have to search far to find potential customers who could use electronic digital signage (EDS) to enhance their businesses. If you are the owner of an established sign shop,...

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Benefits of a Digital Die Cutter

Spotlight There are a number of compelling reasons for owning a flatbed digital die cutter.   If you own or are planning to own a flatbed printer, there are a number of compelling reasons to also own a...

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Basic Printer Maintenance

Spotlight  Many printers will track things like pump cycles, how many trips the carriage makes across the printer, the number of ink drops that have fired through the printheads and more....

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Banner Finishing Options

Spotlight  After printing, most banners will require some form of edge finishing, and, in most cases some way to hang or display the banner must be provided. Here are some options:read more

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Banner Building 101

Spotlight  The humble banner is about the most common sign application in today’s sign shop. But a good banner requires more than a good substrate and an inkjet printer. After printing, most banners...

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Backlits for Day and Night

Spotlight  In general, backlit images are meant to be viewed only when a light source is behind the image. Occasionally, however you may need to create a backlit image that can be viewed when face-lit...

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Avoiding Common Vehicle Wrap Mistakes

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Avoiding Bad Sign Syndrome

Spotlight  Design mistakes can hurt the effectiveness of even the coolest application. Spectacular applications may totally fail if they are poorly designed. The reason is usually because there is too...

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Anatomy of a Site Survey

Spotlight Before starting on any sign project, it is essential to do a thorough site survey. Before starting on any sign project, it is essential to do a thorough site survey. This is holds true for...

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Aerial Lift Safety

Spotlight  If you’ve been in the sign business for very long, chances are you’ve been involved with installing signs high above the ground at some point in time. But although aerial equipment can lift...

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Advantages of Screen Printing

Spotlight  The digital revolution has forever changed the world of graphics. But that doesn’t mean that we should forget about tried and true printing processes, such as screen printing. There was a...

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Basic Media Profiling

Spotlight Using a good profile for your media is key to digitally printing with consistency and color accuracy. Let’s assume you have files in RGB standard working spaces, and that your printer has...

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Banner Printing Ink Options

Spotlight When printing onto a plastic such as vinyl, choosing the right printing ink and substrate combination is critical. Aqueous inks are only acceptable for short-term indoor use and require...

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Avoiding Channel Letter Do-Overs

Spotlight You just heard those dreaded words. Your customer called and said, “The paint on our channel letter raceway has visible chips in two places.” This is particularly bad because you just...

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Basic Layout and Line Value

Spotlight In our effort to find the most effective layout, we use many different pieces of the design puzzle to draw and keep the attention of the viewer. No matter how much software we use, or how...

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